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Showing posts with label healthy beauty. Show all posts
Showing posts with label healthy beauty. Show all posts

Tuesday, July 30, 2019

GUARDIAN MALAYSIA CROWNS 4 WOMEN AS 'THE FACE OF HEALTHY BEAUTY'

Guardian Malaysia held its Grand Finals on last Saturday at Central I-City, there are 16 grand finalists to become 'The Face of Healthy Beauty' and to be its brand ambassadors. These 16 grand finalists were picked from a nation-wide quest that saw over 1,000 entries for this contest including making it pass 400 shortlisted candidates and 100 semi-finalists from 4 different regions in Malaysia.
I attended one of the semi-finalists event at Shah Alam, click on the link to read about it.


Guardian Malaysia crowns Four winners of ‘The Face of Healthy Beauty’ they are.
1. Karyll Chee Kar Yee, 23
2. Nur Aimi Binti Abdul Ghani, 31
3. Nurul Ezzaty Binti Hasbullah, 23
4. Yasmin Binti Khalid, 23

  
For these four women, life will never be the same again.

Each winner will sign a one-year contract as Guardian Brand Ambassador that comes with RM10, 000 cash. RM10, 000 Guardian vouchers, and RM5, 000 each for them to give to a charity organization of their choice. They will be featured on the Cover of Guardian's Brand Catalogues and other collaterals and will receive products from participating sponsors.

Speaking at the Grand Finals, DY Cho, Marketing Director, South East Asia, Guardian Health and Beauty Sdn Bhd said;

"This search for the new Guardian Brand Ambassadors has been a very humbling experience for us because we found so many inspirational women who can so easily fit our search criteria as a Healthy Beauty. 

We have discovered so many qualified Malaysian women who have their own unique stories of personal struggles and life obstacles that they have overcome and many with their own astounding achievements to become strong role models in their own right.

So the 16 grand finalists you see today all qualify to be Guardian's Face of Healthy Beauty - someone who lives life for the fullest in a healthy way, and has a distinctive style and pleasant personality. She is someone with a positive attitude, gives priority to being healthy first; and looks after her physical beauty too."

Speaking at the Grand Finals, DY Cho, Marketing Director, South East Asia, Guardian Health and Beauty Sdn Bhd
Cho added; "As mentioned in our launch over two months ago, this search for The Face of Healthy Beauty is NOT a Beauty contest. They will be become the living examples of Guardian's brand philosophy that good health is the foundation of true beauty and will help us spread this message to our customers."

Touted as the first-of-its-kind in Malaysia, this search for 'The Face of Healthy Beauty' was open to all Malaysian females aged 18 years and above.

One hundred (100) shortlisted participants were selected to attend the semi-finals at Johor Bharu City Square, Gurney Plaza Penang, Central I-City Mall Shah Alam and 1 Borneo Hypermall Kota Kinabalu, Sabah. Four semi-finalists from each region were chosen to attend the Grand Finals in Shah Alam on 27 July 2019.

 In addition to the four winners, there will be eight category winners to be awarded by sponsors. These are:
Most Healthy (Blackmores),
Most Elegant (Bio-essensce),
Most Youthful (Garnier),
Most Expressive Eyes (L'oreal),
Most Passionate (Maybelline),
Most Confident (Nivea),
Most Cheerful (Safi) and
Most Charming (TRESemme)
Once again congratulations to the winners, I attended the event on the day. It's fun and exciting to see every finalist. Sharing with you I snap some photos and video posted on my youtube, click on the link to see.

Guardian customers could also vote, from 8 July - 24 July 2019 on the contest microsite, for their favorite finalist to win at the Grand Finals. Their votes contributed 50% of the total scores at the Grand Finals.

If that particular contestant wins in the Grand Finals, then she will do a draw to pick her lucky voter. A total 4 draws will be done. Each winner will pick 1 voter. The selected voter will e rewaded with RM500 worth of Guardian vouchers.

More details of the search, and the full terms and conditions for participation and details of the Grand Finalists are available at http://theface.guardian.com.my.jo-annemason.com


#guardianmy
#faceofguardianmy

Monday, July 1, 2019

ARE YOU ‘THE FACE OF HEALTHY BEAUTY’? 4 finalists selected in the third Semi-Finals held in Shah Alam

Guardian Malaysia which is on a nation-wide quest to find FOUR women, who best fit the bill as ‘The Face of Healthy Beauty’ held its third semi-final round in Shah Alam today for the Central region. It's exciting to find who were the FOUR women chosen, yes I was there from the start to the end of the event to find out. You can view my youtube link to see the announcement of selected The Four Finalists from the Central region were.


After a hard-fought semi-finals where each of the 25 shortlisted semi-finalists had to go through challenges that display their aptitude and personality to deservedly earn the title ‘The Face of Healthy Beauty’, four finalists emerged to progress to the Grand Finals to be held in Kuala Lumpur on 27 July 2019.


The FOUR finalists from the Central region were:

1. Alwizah Al Yafii Binti Ahmad Kamal
2. Karyll Chee Kar-Yee
3. Nur Aimi Binti Abdul Ghani
4. Nurul Ezzaty Binti Hasbullah


Lawyer and mother of two teenage boys, Alwizah Al Yafii Binti Ahmad Kamal, 45, from Kuala Lumpur, was very happy and very surprised to be picked as a finalist.


“I really thought I did not stand a chance against such an accomplished group of semi-finalists who were so beautiful, so young, so confident with so much energy, from different walks of life and who mostly held professional jobs. So this win was really unexpected for me and I still can’t believe it. I’m so happy,” she said.


Alwizah said she wasn’t a ‘pageant’ person but she was a firm believer on being healthy especially now when women say they don’t have time to keep healthy because of work commitments.

“I want to be an ambassador for health and beauty because this is my passion,” she added.

Alwizah who counts Tun Mahathir as her idol says like Tun she wants to keep on working until she is in her nineties so keeping healthy is very important. And being the oldest semi-finalist in the Central region she feels she is on her way to achieving that goal.


Alwizah who didn’t have time to prepare for the contest due to her busy work schedule and mundane duties as a mother also said that she applauded Guardian for conducting this search because it shows that the ordinary women such as young working mothers and working women can be healthy and beautiful as well.


“We are not superstars, movie stars or celebrities. We want to show that we are normal women with normal problems and yet we can strive to be healthy and beautiful at the same time.”

More personal details on these first four finalists can be found on the contest microsite at http://theface.guardian.com.my..jo-annemason.com


The last semi-finals will be held in Kota Kinabalu Sabah on 7 July.

At the launch of this nation-wide search in May this year, Soren Lauridsen, CEO, South East Asia, Guardian Health And Beauty Sdn Bhd said: “This search for The Face of Healthy Beauty is NOT a Beauty contest.


“In our books, the Healthy Beauty, is a person who lives life to the fullest in a healthy way, and has a distinctive style and pleasant personality. She is someone with a positive attitude, gives priority to being healthy first; and looks after her physical beauty too.”


Each winner will sign a one-year contract as Guardian Brand Ambassador that comes with RM10,000 cash, RM10,000 Guardian vouchers, and RM5,000 each for them to give to a charity organization of their choice. They will be featured on the Cover of Guardian’s Brand Catalogues and other collaterals and will receive products from participating sponsors


Soren explains that the Healthy Beauty concept is at the core of Guardian’s brand philosophy and that this concept was borne from a consumer insight that good health is the foundation of true beauty.

“We discovered that our customers believe that true beauty comes from a healthy physical and mental state of being,” Soren said.


By focusing on this consumer need since its very first store at The Weld 52 years ago, Guardian, has become the store to go to for health and beauty needs.


He said: “While these basic needs have remained, consumption trends have evolved driven by changing lifestyles and economic circumstances. Health and beauty are no longer as clearly defined as they used to be. They have been intertwined. Guardian too, has evolved. From being the health and beauty store, our mission now is to inspire our customers to live a healthy and beautiful life.”

“To achieve our mission, we have trained our team members to be beauty and health care advisors, while continuing to offer the latest and most innovative health and beauty products,” Soren added.

Touted as the first-of-its-kind in Malaysia, this search for ‘The Face of Healthy Beauty’ is open to all Malaysian females aged 18 years and above. Entries were submitted online at http://theface.guardian.com.my..jo-annemason.com


Participants needed to upload a 30 second video of themselves indicating ‘Why they want to be The Face of Healthy Beauty?’ or write in not more than 100 words why they want to be The Face of Healthy Beauty.


One hundred (100) shortlisted participants will be selected to attend each semi-final to be held at Johor Bahru City Square, Gurney Plaza Penang, Central i-City Mall Shah Alam and 1Borneo Hypermall Kota Kinabalu, Sabah. Four semi-finalists from each region will attend the Grand Finals in Shah Alam on 27 July 2019.


In addition to the four winners, there will be eight category winners to be awarded by sponsors.
These are: Most Healthy (Blackmores), Most Elegant (Bio-essence),
Most Youthful (Garnier), Most Expressive Eyes (L'Oréal),
Most Passionate (Maybelline), Most Confident (Nivea), Most Cheerful (Safi)
and Most Charming (TRESemmé)


Guardian customers can also vote, from 8 July – 24 July 2019 on the microsite, for their favourite finalist to win at the Grand Finals. The votes received for each finalist will contribute towards 50% of the total scores at the Grand Finals. Customers can earn more votes with purchases at Guardian. For one vote, no purchase is required; for 5 Votes, they need to purchase any item from Guardian and for 10 Votes, they need to purchase any participating sponsor brands in a single receipt.


If that particular contestant wins in the Grand Finals, then she will do a draw to pick her lucky voter. A total 4 draws will be done. Each Winner will pick 1 voter. The selected voter will be rewarded with RM500 worth of Guardian vouchers.


Furthermore, there is also a Scan & Win contest for customers from 10 June to 7 July 2019. QR codes will be placed in Guardian stores for customers to scan. After scanning the QR code, they just need to answer four questions related to healthy beauty. After answering, they will receive an instant voucher for their next purchase.


More details of the search, and the full terms and conditions for participation are available at http://theface.guardian.com.my..jo-annemason.com

#guardianmalaysia
#FACEofguardianMY

About Guardian Malaysia
Guardian Malaysia started as a 200-sqft pharmaceutical retail outlet catering to the expatriate community 50 years ago. Today, it is the leading pharmacy, health and beauty retail chain in the country, with more than 430 stores nationwide, providing an unrivalled variety of pharmaceutical, health and beauty products. The chain of stores serves more than 30 million customers across the country.

Tuesday, May 21, 2019

Search For The Face of Healthy Beauty @Guardian Malaysia


Guardian Malaysia has launched a nation-wide quest to find FOUR women, who best fit the bill as ‘The Face of Healthy Beauty’ to be its brand ambassadors. Good news to ladies, this is your chance to take part, read on to find out how to participate.


Soren Lauridsen, CEO, South East Asia, Guardian Health And Beauty Sdn Bhd said: “This search for The Face of Healthy Beauty is NOT a Beauty contest.


“In our books, the Healthy Beauty, is a person who lives life to the fullest in a healthy way, and has a distinctive style and pleasant personality. She is someone with a positive attitude, gives priority to being healthy first; and looks after her physical beauty too.”


Each winner will sign a one-year contract as Guardian Brand Ambassador that comes with RM10,000 cash, RM10,000 Guardian vouchers, and RM5,000 each for them to give to a charity organization of their choice. They will be featured on the Cover of Guardian’s Brand Catalogues and other collaterals and will receive products from participating sponsors Soren explains that the Healthy Beauty concept is at the core of Guardian’s brand philosophy and that this concept was borne from a consumer insight that good health is the foundation of true beauty.


“We discovered that our customers believe that true beauty comes from a healthy physical and mental state of being,” Soren said.


By focusing on this consumer need since its very first store at The Weld 52 years ago, Guardian, has become the store to go to for health and beauty needs.


He said: “While these basic needs have remained, consumption trends have evolved driven by changing lifestyles and economic circumstances. Health and beauty are no longer as clearly defined as they used to be. They have been intertwined. Guardian too, has evolved. From being the health and beauty store, our mission now is to inspire our customers to live a healthy and beautiful life.”

“To achieve our mission, we have trained our team members to be beauty and health care advisors, while continuing to offer the latest and most innovative health and beauty products,” Soren added.

Touted as the first-of-its-kind in Malaysia, this search for ‘The Face of Healthy Beauty’ is
open to all Malaysian females aged 18 years and above. Entries are to be submitted online at http://theface.guardian.com.my..jo-annemason.com


Participants need to upload a 30 second video of themselves indicating ‘Why they want to be The Face of Healthy Beauty?’ one full length photo and one passport photo of themselves. Submissions can be made from 20 May until 12 June 2019.


One hundred (100) shortlisted participants will be selected to attend the semi-finals at Johor Bahru City Square, Gurney Plaza Penang, Central i-City Mall Shah Alam and 1Borneo Hypermall Kota Kinabalu, Sabah. Four semi-finalists from each region will attend the Grand Finals in Shah Alam on 27 July 2019.


In addition to the four winners, there will be eight category winners to be awarded by sponsors.
These are:
Most Healthy (Blackmores), 
Most Elegant (Bio-essence), 
Most Youthful (Garnier), 
Most Expressive Eyes (L'Oréal), 
Most Passionate (Maybelline), 
Most Confident (Nivea), 
Most Cheerful (Safi) and Most Charming (TRESemmé) 


Guardian customers can also vote, from 8 July – 24 July 2019 on the microsite, for their favourite finalist to win at the Grand Finals. The votes received for each finalist will contribute towards 50% of the total scores at the Grand Finals. Customers can earn more votes with purchases at Guardian.
For one vote, no purchase is required; for 5 Votes, they need to purchase any item from Guardian and for 10 Votes, they need to purchase any participating sponsor brands in a single receipt.


If that particular contestant wins in the Grand Finals, then she will do a draw to pick her lucky voter. A total 4 draws will be done. Each Winner will pick 1 voter.
The selected voter will be rewarded with RM500 worth of Guardian vouchers.


Furthermore, there is also a Scan & Win contest for customers from 10 June to 7 July 2019. QR codes will be placed in Guardian stores for customers to scan.
After scanning the QR code, they just need to answer four questions related to healthy beauty.
After answering, they will receive an instant voucher for their next purchase.


More details of the search, and the full terms and conditions for participation are available at http://theface.guardian.com.my..jo-annemason.com
#guardianmalaysia
#FACEofguardianMY

KNOCK! KNOCK! THE WOLF IS BACK...THE BIG BAD WOLF BOOK SALE IS NOW INPUCHONG(15 -28 November 2021)

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