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Showing posts with label Guardian Malaysia. Show all posts
Showing posts with label Guardian Malaysia. Show all posts

Monday, November 1, 2021

GUARDIAN UNCOVERS A WORLD OF BEAUTY FOR YOU



Showcasing over 60 brands with over 7000 products 

on offer that represents the latest global beauty trends 

 



True to its reputation as a beauty destination Guardian Malaysia will once again host the Beauty Around The World (BATW) extravaganza, featuring the latest trends from over 60  of the most popular  brands from around the world including Malaysia, Japan, Korea, Indonesia, USA, Germany, France, Taiwan and many more.  

 

 

 

 


Over 7,000 products will be on offer during this campaign demonstrating Guardian’s commitment to giving their customers the latest beauty brands featuring the latest beauty trends in terms of ingredients and technology at the best value for customers. 

 

This year’s month-long campaign which will run from now until 23 November will focus on the following  themes: 

  • East Meets West

    • Natural everyday Japanese makeup

    • Korean dewy glow

    • Edgy bold western look

  • Embracing Beauty and Serenity

    • Why you need proper care to nourish your well being

  • Mind, Body & Soul

    • Get the best products for your oral, hair and body to up your hygiene game

  • All your Fitness needs

    • Other than exercising regularly, taking vitamins and supplements can help enhance your well-being.  Discover the booster you need for an active lifestyle


Angela Teo, Head of Marketing, Guardian Malaysia and Brunei said:

“We value our customers’ trust to ensure that we bring the best global brands and products to them at great value, so we researched and studied consumer and beauty trends that are happening worldwide to bring in those brands that are making the most impact. 


For example, we have brands from Germany that presents the latest in skincare technology to prevent pre-mature skin ageing, brands from USA that provides the ultimate home hair care solution, the latest from France on skincare with Vitamin C – a top trend now, the latest in Face Mask technology from Korea’s number one face mask brand and many, many more.”



“Additionally, on 10th November 2021 @ 8pm, a Guardian Live Market will be held where there are exciting prizes worth more than RM5800 to be won including THREE Grand Prizes of an OGAWA Snazzy Touch Rechargeable Hand Held Massager worth RM440 each.  And on 13 November 2021, we will organise a ‘Beauty Fest Around The World’  that will be streamed LIVE on Guardian Facebook from 2.00pm onwards. Our customers can join a select group of beauty and industry experts to learn about the latest trends, beauty tutorials and get tips and beauty hacks with segments involving makeup tutorials, skin care regimes and DIY hair care,” added Angela. 

 

Apart from the wide range of brands and products on offer, there will be discounts of up to 50% during this period on a selection of top beauty brands, including the best of natural beauty products and newly arrived brands including several home-grown Malaysian brands and many, many other promotions. 


Other highlights of the Guardian Beauty Around The World are;

  • New and exclusive Kundal shampoo with cute and trendy BT21 pouches FREE with the shampoo

  • New Nivea Vitamin Nutrients and Skin Foods range and a Buy & Win contest with two Grand Prizes of a branded hair dryer worth RM1899.00

  • Go Green by grabbing our Guardian eco-friendly Bag for only RM1. 

  • The Guardian x MyDebit Shop Wave & Win contest with prizes worth RM520,000 to be won including a Grand Prize of an OGAWA Smart Jazz Urban Massage Chair and 15 Gold Plates worth RM10,000 each.


“We believe our customers will not miss this great opportunity to buy and even stock up on   the latest beauty products and daily essentials. This is   an opportunity NOT TO BE MISSED.  Moreover, Guardian always gives the best quality at the best prices for the best value,” Angela concluded. 

 


 


For more information on your favourite products at amazing discounts during this Beauty Around The World Sale, please visit www.guardian.com.my and #guardianmy

 

 























Thursday, October 21, 2021

GUARDIAN DONATES 10,000 #GUARDIANCARE PACKS WORTH RM400,000 TO LOWER INCOME SCHOOL CHILDREN TO MARK ITS 54TH ANNIVERSARY

#guardiancare initiative to focus on the three pillars of Health, Community and the Environment



To celebrate its 54th anniversary after two years of pandemic-driven challenges Guardian Malaysia today launched its #guardiancare initiative to focus on caring for the health of customers and the community.

Angela Teo, Head of Marketing, Guardian Health & Beauty Sdn Bhd said: “#guardiancare is a sustainability initiative, that cares for our customers, their family, the shopping choices they make and also for the community they live in.

“We would like to inspire and empower customers to make healthy and sustainable choices when it comes to choosing the health and beauty brands they trust at Guardian. At the end of the day, we want our customers to ‘care’ about what they buy and in turn, make the environment better.

“At Guardian, we believe that beauty begins from the inside. By choosing to care, together we can make a difference.”

Consequently, the initiative is centred around ‘because i care’ sentiment, and will focus on three key pillars connected to Guardian’s brand purpose. They are: 

 1. Health – good health and well-being of our customers and the communities 

 

2. Community – educating the community on their health concerns 


3. Environment – promoting responsible consumption and production practices, reducing single plastic use

The "i Care’ sentiment as reflected in the logo 


To launch this initiative, Guardian is kicking off their Health campaign by giving away 10,000 #guardiancare packs, worth a total of RM400,000, to school children in 30 schools throughout the nation, in partnership with Yayasan Perintis Malaysia. Each #guardiancare pack will contain a specially designed Covid-19 Handbook, which has been approved by the Ministry of Education and Ministry of Health and hygiene products such as handwash, sanitizers, face mask, tissue paper and Gummies for kids vitamins. These #guardiancare packs will be distributed to B40 schoolchildren at schools identified by nearby Guardian stores. 



For the second pillar of Community and its health, Guardian, which has the largest network of pharmacists in South East Asia, will actively educate the community on important health issues and concerns especially during these Covid-19 times through Guardian’s social media platforms and in-store activations. 



Guardian has started its Pharmacist Community Outreach programme through Facebook Live segments and Instagram where our followers can ask the Pharmacist any health concern questions ‘live’ and get their answers instantly. 

 


In addition, Guardian will also educate consumers on products that offer ’Clean beauty’ with natural or green ingredients and also products that are ‘Cruelty free’ (not tested on animals) and with sustainable packaging, products that are packed in re-cyclable or re-useable packaging. 

 To care for the Environment, Guardian has introduced a special Eco-friendly re-useable #guardiancare bag in their stores now which will sell for only RM1.

“In conjunction with Malaysia’s National Environment Day celebrated on 21 October 2021, we would like reduce consumption of single use plastic bags in our stores by encouraging our customers to use these #guardiancare bags instead which can be re-used many times and last a long time. The bags can carry far more weight than single use plastic bags. In this way, both our customers and Guardian are caring for the planet together,” Angela said.

“We hope our customers can join and support us on this #guardiancare journey that we have embarked. As you can see, there are many iCare programs running and we will continue to introduce more in 2022 to ensure #guardiancare becomes an important aspect of their lives with great benefits to them, their families and their community at large,” added Angela.

To further reward our customers in this Anniversary month, Guardian has put together a massive 54th Anniversary Shopping Bonanza, on all its social media platforms, with special offers of 54% off on the purchase of the second item in the personal care, health care and skin care, Botaneco hair and bath range of items. There are also Buy 1 Free 1 promotion for cosmetics including a Shop & Win contest on Guardian’s Facebook where all they need to do is to like the Guardian 54th Anniversary Bonanza Shop & Win post and PM their Guardian receipt for purchases from 1 October to 27 October to be in the running for five prizes of a Surprise Box worth RM400 each to be won.

There is also a Shop, Wave and Win contest with MyDebit running from 1 October until 31 December 2021. All customers need to do is to spend a minimum of RM30 in a single receipt by using MyDebit with their ATM card and stand a chance to win a share of prizes worth RM520,000 over three monthly draws. Additionally, there is also a GrabPay deal where customers will get a RM6 discount with a minimum spend of RM60 on a single receipt using GrabPay valid from 1 to 31 October 2021.

For more information, our customers can access our #guardiancare landing page on our website at www.guardian.com.my or any Guardian social media platform, FB, Instagram and Tik Tok.

#guardiancare #guardianmy

____________________________________________________________________________________

About Guardian Malaysia

Guardian Malaysia started as a 200-sqft pharmaceutical retail outlet catering to the expatriate community 54 years ago. Today, it is the leading pharmacy, health and beauty retail chain in the country, with more than 450 stores nationwide, providing an unrivalled variety of pharmaceutical, health and beauty products. Each year, our stores serve more than 30 million customers across the country.

Thursday, March 18, 2021

KIND-HEARTED MALAYSIANS AND GUARDIAN MALAYSIA DONATE HAND SANITISERS TO 22 CHARITY HOMES TO HELP THE NEEDY STAY SAFE



Malaysians are truly caring and kind-hearted people. Despite the personal constraints of the Movement Control Orders and the challenges of the COVID-19 pandemic, thousands responded to Guardian Malaysia’s campaign to help the needy stay safe by donating hand sanitisers to charity homes.

A total of 9,500 bottles which included 4,477 bottles of hand sanitisers donated by its’ customers in a Guardian campaign were distributed to 22 identified charity homes and organisations. Guardian had earlier organised a campaign where Guardian customers who spend RM40 and above received a complimentary bottle of hand sanitiser, which, they can donate to the charity home or organisation in the various states, selected by Guardian. Moreover, some customers even purchased more hand sanitisers to donate to the homes.

Anna Ng, Brand Marketing Director, Health And Beauty, South East Asia said: “The generosity of our customers towards their fellow Malaysians came through clearly in this campaign. It was only for one week but the response was really enthusiastic. Such kind-hearted support for those in need is really heart-warming, especially during these challenging times where a third wave of the pandemic has increased the need for greater safety.”

“It goes without saying that we need to be EXTRA diligent and disciplined to observe all SOPs including making sure our personal hygiene is good. To do this, it is absolutely essential to keep our hands clean at all times, ” Anna added.

Apart from our loyal customers, none are more vulnerable than the less-privileged, such as the elderly and children in welfare homes. This campaign is one way of helping to make sure both our customers and the less-privileged have effective hand sanitisers to clean their hands and maintain hygiene.”

The charity homes and organisations, from all over Malaysia, that have benefitted from this campaign are;

1. Bukit Harapan, Kota Kinabalu, Sabah.

2. Calvary Victory Centre – Skudai, Johor

3. Green Pasture Senior Life, KL

4. Hope Place, Kuching, Sarawak

5. House of Joy, KL

6. Lighthouse Children Welfare Home Association, KL

7. My Father’s Home, KL

8. Persatuan Kebajikan Vinashini, Seremban, Negeri Sembilan.

9. Pertubuhan Kebajikan Anak Yatim Perlis, Arau, Perlis.

10. Pusat Jagaan Anak Anak Yatim dan Miskin Nurul Iman, Ipoh, Perak.

11. Pusat Jagaan Kanak-kanak WP, Kepong KL.

12. Pusat Jagaan Orang Tua dan OKU D’Zenith Homes - Sungai Petani Kedah.

13. Pusat Jagaan Rumah Kebajikan Anak-anak Yatim Al-Hijrah, Kemaman, Terengganu.

14. Rumah Anak Yatim Ar-Raudhoh, Tawau, Sabah

15. Rumah Anak Yatim Miskin (PAYASUM), Sungai Udang, Melaka.

16. Rumah Kebajikan Anak Yatim dan Dhuafa (Lilbanat) Siti Aminah, Tumpat, Kelantan.

17. Rumah Puteri Anak Yatim & Fakir Miskin Baitul Husna, Kuantan Pahang.

18. Rumah Warga Tua, Tawau, Sabah

19. SHELTER Home for Children, Petaling Jaya, Selangor.

20. Silver Jubilee Home For The Aged, Pulau Pinang.

21. The Salvation Army Children's Home, Kuching, Sarawak.

22. Trinity Community Children Home Society, KL

About Guardian Malaysia

Guardian Malaysia started as a 200-sqft pharmaceutical retail outlet catering to the expatriate community 53 years ago. Today, it is the leading pharmacy, health and beauty retail chain in the country, with more than 450 stores nationwide, providing an unrivalled variety of pharmaceutical, health and beauty products. The chain of stores serves more than 33 million customers across the country.

 

Tuesday, December 15, 2020

GUARDIAN HELPS NEEDY & CUSTOMERS TO STAY SAFE DURING COVID-19 PANDEMIC

The Covid-19 pandemic has changed the way we live and threatens the population especially the vulnerable and the needy. 


 

Recognising the fact that we need to take care of ourselves (#KitaJagaKita) and being a caring and socially responsible corporate citizen, Guardian Malaysia has initiated a charity campaign to equip the needy and its loyal customers with sanitisers - an important essential - to enable them to maintain high levels of personal hygiene to stay safe.

Anna Ng, Retail Marketing Director, Guardian Health And Beauty, Malaysia and Singapore said:

“We are extremely aware of how important and essential it is to keep our hands clean in the fight against the spread of Covid-19. Apart from our loyal customers, none are more vulnerable than the less-privileged and the needy, such as the elderly and children in welfare homes. This campaign is one way of helping to make sure both our customers and the needy have effective hand sanitisers to clean their hands and maintain hygiene.”

“Called the ‘Guardian Healthy Beauty from the Heart’ campaign, we will be distributing 15,000 bottles to our customers and 14 charity homes and organizations throughout Malaysia and would be enlisting our customers to participate in this worthy cause,” she added.

To kick-start the campaign Guardian Malaysia will distribute about 3,000 bottles of hand sanitisers to the selected charity organizations beginning early December. 


 

“Then beginning December 16, we will roll out the initiative at our stores and also our online store at www.guardian.com.my whereby customers who spend RM40 and above in a single receipt will receive a complimentary bottle of hand sanitiser.

“They will have the option to donate their bottle of hand sanitiser to the charity home or organisation selected in their respective states where their Guardian store is located.

“All they need to do is to scan the QR code in the Campaign poster displayed at their store and pass the bottle back to our staff who will then collect the bottles for onward distribution to the charity organisation identified in their state. We have allocated 12,000 bottles of sanitisers for our customers’ participation,” Anna said.

This in-store campaign will run for a week from December 16 to December 20, 2020 or until stocks run out.

“We urge our customers who come to our stores to take part in this charity drive and make it a success as this is a time where we should take care of one another,” Anna said. 


 

The 14 charity homes or organisations identified to receive the hand sanitisers are:

1. Johor

Calvary Victory Centre,

Bangunan PKK 3, Education Hub Persisiran Sutera Danga 1,

Sutera Utama,

81300 Skudai, Johor

2. Kedah

Pusat Jagaan Orang Tua dan OKU D’Zenith Homes,

372, Jalan Tiong, off Jalan Badlishah,

08000 Sungai Petani Kedah.

3. Kelantan

Rumah Kebajikan Anak Yatim dan Dhuafa (Lilbanat) Siti Aminah,

Kg. Baru Luar, Pasir Pekan,

16250 Tumpat, Kelantan.

4. Melaka

Rumah Anak Yatim Miskin (PAYASUM),

KM 18, Paya Rumput Jaya,

76300 Sungai Udang, Melaka.

5. Negeri Sembilan

Persatuan Kebajikan Vinashini,

10M, Batu 4 ½, Jalan Kuala Sawah, Mambau,

70300 Seremban, Negeri Sembilan.

6. Pahang

Rumah Puteri Anak Yatim & Fakir Miskin Baitul Husna,

Lot 132, Kampung Pelindung Beserah,

26100 Kuantan Pahang.

7. Perak

Pusat Jagaan Anak Anak Yatim dan Miskin Nurul Iman

Plot 359, Lorong Dato, Off, Jalan Dato Manjoi,

30020 Ipoh, Perak.

8. Perlis

Pertubuhan Kebajikan Anak Yatim Perlis,

Kompleks Penyayang Dr Siti Hasmah, Jejawi Dalam

02600 Arau, Perlis.

9. Penang

Silver Jubilee Home For The Aged,

Jalan Sungai Dua,

11700 Pulau Pinang.

10. Sabah

Bukit Harapan,

Jalan Tuaran Bypass, Menggatal,

88450 Kota Kinabalu, Sabah.

11. Sarawak

The Salvation Army Children's Home,

138 Jalan Uplands,

93200 Kuching, Sarawak.

12. Selangor

SHELTER Home for Children,

No. 9, 1st floor, Jalan Barat,

46200 Petaling Jaya, Selangor.

13. Terengganu

Pusat Jagaan Rumah Kebajikan Anak-anak Yatim Al-Hijrah,

Lot 4972, Taman Alam, Perdana Binjai,

24000 Kemaman, Terengganu.

14. Wilayah Persekutuan Kuala Lumpur

Pusat Jagaan Kanak-kanak WP,

No.9 Jln 9/39, Taman Petaling,

52100 Kepong K.L.


About Guardian Malaysia

Guardian Malaysia started as a 200-sqft pharmaceutical retail outlet catering to the expatriate community 53 years ago. Today, it is the leading pharmacy, health and beauty retail chain in the country, with more than 450 stores nationwide, providing an unrivalled variety of pharmaceutical, health and beauty products. The chain of stores serves more than 33 million customers across the country.

Sunday, November 15, 2020

Guardian Global Beauty Sale

True to its reputation as a beauty destination, Guardian Malaysia has taken the extra mile to curate and bring in the latest beauty trends from around the world, so that customers’ needs in the new normal are served. 


 

“It also used to be possible to travel the world and shop for the latest health and beauty products that are not yet available in Malaysia but the COVID-19 pandemic has effectively put a stop to this lifestyle for now,” said Anna Ng, Retail Marketing Director, Guardian Health And Beauty, Malaysia and Singapore.

“We, therefore, have been inspired by the unprecedented changes sweeping through modern retailing to stage a first-of-its kind Global Beauty Sale (GBS) to give our customers continued easy access to great beauty products with good value from around the world,” Anna added. 


The month-long campaign from 3 Nov until 2 December 2020 showcases beauty products that are setting the trends around the world. The amazing selection represents the best of all global brands and reflects Guardian’s commitment to the trust placed in us to ensure our customers high quality products at great value.

The GBS initiative follows Guardian’s recent re-launch of Guardian’s state-of-the-art flagship store at Suria KLCC that showcases the latest health and beauty products and new display technology. The transformation of the store was based on feedback from customers on their product needs, quality and pricing.

Commenting on the GBS, Anna said: On top of the wide selection of brands and products, we are offering customers a discount of up to 50% during this period,” The selection includes top beauty brands from Korea and Japan, the best of natural beauty products, newly arrived brands at Guardian and daily essentials from 26 countries including Malaysia.”

“For example, we have a section for the best beauty products that gives you that beauty radiance from Thailand, that lovely Korea drama look that is so outstanding and the everyday beauty look from Japan dramas, make-up that gives you that classic western European glam and many, many, more for personal care, hair care, skin care and daily essentials,” she said. 

Other highlights of the Guardian Global Beauty Sale include;

· BUY 1 FREE 1 offers for more than 190 personal care products

· Over 100 Skincare items at RM11

· Everyday BEST value – over 1,300 daily essential products at reduced prices everyday

· Get a FREE Bluetooth Smart Digital Weighing scale with a minimum RM220 purchase of any Health Care product in a single receipt (while stocks last)

· FREE Silicon Kitchen Utensil (3 pcs set) with a minimum spend of RM88 on any Personal Care products in a single receipt

· A BRAND NEW Honda Civic to be won in the SHOP, WAVE & WIN Contest. Just spend a minimum of RM30 and pay with your MyDebit ATM card, take a photo of your transaction slip, send in your photo and stand a chance to win the Grand Prize of a brand new car.

“So instead of flying around the world for your Health and Beauty products, we bring the products from around the world to you. Don’t miss this great opportunity to buy and even stock up on your daily essentials as Guardian always gives you the best quality at the best prices for the best value,” Anna concluded. 


Sharing is caring, by the way don't forget that tomorrow Guardian Facebook Live on ???????? ???????????????? ???????? ???? ?????? ?? with Zoeey AND NAZIERAH to talk about the ?? ???????????? ?????????? ???????????? ?????? ?????????? ?? AND STAND A CHANCE to win yourself exciting gifts❗

What’s More?
You will have a ???? ?????????? ?????????? ???????? to use for ALL participating brands.

For more information on your favourite products at amazing discounts during this Global Beauty Sale, please visit www.guardian.com.my and #guardianmy. 

 

About Guardian Malaysia

Guardian Malaysia started as a 200-sqft pharmaceutical retail outlet catering to the expatriate community 53 years ago. Today, it is the leading pharmacy, health and beauty retail chain in the country, with more than 450 stores nationwide, providing an unrivalled variety of pharmaceutical, health and beauty products. The chain of stores serves more than 33 million customers across the country.

 

Tuesday, November 5, 2019

UNIQUE AND EXCLUSIVE LIMITED EDITION GUARDIAN TOKIDOKI TRAVEL SERIES – Start Your Travel Adventures with tokidoki!

Guardian Malaysia continues to excite and reward its customers by collaborating with the internationally recognised and iconic lifestyle brand tokidoki and launching its Guardian Exclusive tokidoki Travel Series at discounted prices beginning 31 October until 31 December 2019 in all Guardian stores.
Standing from left: Christine Chew, Channel Head from Nutox, Vean Fong, Key Account Manager from Nutox, Steph Teoh, Customer Development Manager from Dove, Hiap Yi San, Senior Key Account Executive from Ensure Gold, Siew Yann Lin, Key Account Manager from Pantene, Jaynie Lai, Group Customer Development Manager from Blackmores, and DY Cho, Marketing Director, Health and Beauty, South East Asia, Guardian Health And Beauty Sdn Bhd striking a photo with tokidoki dancers and the Guardian Exclusive tokidoki Travel Series at the launch event.

DY Cho, Marketing Director, Health and Beauty, South East Asia, Guardian Health And Beauty Sdn Bhd said; “We are extremely excited to have this collaboration with tokidoki, a brand that has
achieved a global cult-like following with its colourful, eye-catching, larger-than-life characters and art-form created and designed by co-founder and Chief Creative Officer Simone Legno.”

“With this promotion, our customers can purchase these beautiful limited-edition Guardian tokidoki travel bags at more than an incredible 70% discount.” “As a global brand, tokidoki has collaborated with world class brands such as Karl Lagerfeld, the Guggenheim Museum, LeSportsac, Onitsuka Tiger, Marvel, Hello Kitty, Fujitsu, Levi's, Xbox, Barbie, Canon and many others.”

“Therefore Guardian is especially honoured when Simone Legno created the art on 3limited edition travel bags which we call the Guardian Exclusive tokidoki Travel Series. If you look carefully, you will see that the designs are incorporated with health and beauty item elements with the tokidoki characters. You can see some items, for example, like lipstick and nail polish which you can buy at Guardian and you will also see an Orange Store included which represents Guardian stores.”
“We believe that this Guardian Exclusive tokidoki Travel Series will be a hit with our customers because travel is a key part of our modern lifestyle. Our customers’ value experiences that money can’t buy, and travel is one of the best ways to get these experiences. Hence the boom we are seeing in the travel industry currently and what better timing to have this promotion with the year-end Christmas and New Year holidays coming up,” Cho added.

In a special video recorded for this launch, Simone Legno said he was proud to have collaborated with Guardian Malaysia, Malaysia’s leading pharmacy, health and beauty retail chain on this impactful initiative and hoped that these travel bags will inspire a whole new tribe of tokidoki travellers.

Simone said: “Travelling to me is a very important part of the modern lifestyle. To me travelling
inspires me and opens my mind to different cultures and people of the world and gets my creativity going. tokidoki and travelling are synonymous with each other.”

“tokidoki which means ‘sometimes’ in Japanese, signifies waiting for that moment that can change one’s destiny, that can happen in one’s life by chance or by meeting a new person.”

“And travelling can allow that moment to happen,” Simone concluded.

The Guardian Exclusive tokidoki Travel Series contains a Tote Bag, Backpack and a 20
inch Luggage. They are available at a discounted price of;


• Tote Bag RM80 (Purchase with purchase) RSP* RM280
• Backpack RM100 (Purchase with purchase) RSP* RM440
• Luggage RM170 (Purchase with purchase) RSP* RM600
* RSP = Regular Selling Price


To qualify to buy these travel bags at these discounted prices, Guardian customers only need to spend RM30 and above with participating brands in a single receipt or RM50 and above without participating brands in a single receipt.

As the Guardian Exclusive tokidoki Travel Series are limited-edition, purchases are on a first-come, first-served basis.

About Guardian Malaysia
Guardian Malaysia started as a 200-sqft pharmaceutical retail outlet catering to the expatriate community 52 years ago. Today, it is the leading pharmacy, health and beauty retail chain in the country, with more than 440 stores nationwide, providing an unrivalled variety of pharmaceutical, health and beauty products. The chain of stores serves more than 30 million customers across the country.

About tokidoki
tokidoki, which translates to “sometimes” in Japanese, is an internationally-recognised and iconic lifestyle brand based on the vision of Italian artist Simone Legno and his partners, serial entrepreneurs Pooneh Mohajer and Ivan Arnold. Since debuting in 2005, tokidoki has amassed a cult-like following for its larger-than-life characters and emerged as a sought-after global lifestyle brand. tokidoki offers an extensive range of products which include apparel, handbags, cosmetics, accessories, toys and more.

Simone Legno, tokidoki’s Chief Creative Officer, was born in Rome, Italy and from a very young age developed a deep love of Japan and a fascination with world cultures. Combining Legno’s unique talent and creativity with Mohajer’s business acumen, tokidoki has grown exponentially. As an innovative company, tokidoki is known not only for its eye-popping aesthetic and criminally cute characters but also its megawatt partnerships. For more information, please visit www.tokidoki.it

Friday, September 6, 2019

GUARDIAN’S ‘MOST VOTED BRANDS’ ARE BACK – GUARDIAN MALAYSIA SHOPPERS GET TO VOTE FOR THEIR FAVOURITE BRANDS AGAIN

Millions of GUARDIAN MALAYSIA customers, will get the opportunity to vote, once again, for their favourite health and beauty brands, and stand to win prizes worth up to RM40,000.

This annual brand appreciation contest which is now in its 20th year, starts today (5 September) and will close on 29 September 2019.

Ms Wong Vai Chi, Head of Marketing and Promotions, Guardian Malaysia, speaking at the launch, said: “We are extremely proud and excited to tell you that this year’s Most Voted Brands will feature 313 products from the extensive brand offerings found in our stores!”

“In fact, 313 products and 139 brands will be vying for 73 category awards this year, which will make this year’s awards as hard won as ever. And because the votes are from our customers, those who actually buy and use these products, it gives brand owners an unbiased evaluation of where their brand stands.

“The votes taken as a whole, will give an unbiased snapshot of brands that have reached and impacted our customers the most,” she added. Giving the background to the Awards, Ms Wong said:

“When Guardian Malaysia conceptualised the award in the year 2000, our objective was to connect our millions of shoppers to all our business partners and brand owners, by having them vote their favourite brand. Today, this award is even more relevant as we are driven to connect with and understand our customer lifestyle needs, preferences and behaviour that is constantly changing and evolving.”

“I believe Guardian Malaysia’s Most Voted Brands are among the most definitive and prestigious in the market, taking into consideration the depth and breadth of the products, brands and categories involved,” she added.

Reflecting the digital lifestyle of a majority of today’s consumers, the voting process will continue to be conducted entirely in digital format. This means, all voting will be done online.

However, as an added bonus for this year, Guardian customers can also enter the MVB Hunt in all Guardian stores using their mobile phones. The Guardian MVB Hunt is a treasure hunt conducted in all Guardian stores and customers can win product vouchers for more savings.

Customers can start treasure hunting by scanning the QR code at Guardian stores or by entering mvb19.guardian.com.my into their browser. After voting, they will get a product voucher of their choice of category. In order to unlock the next stages and product vouchers, customers need to upload their receipts.

Customers who have voted 3 times can then enter the online voting for an even higher chance to win the Mega Prizes.

So Guardian customers are encouraged to do this MVB Hunt first before doing their online voting because there are more opportunities to earn product vouchers.

To qualify to vote online, Guardian customers need only spend a minimum of RM10
in a single receipt at the store or online.
Then log on to http://mvb19.guardian.com.my.jo-annemason.com/#/onlinevoting. Voting can be done anytime between 5 September and 29 September 2019.

All customers who submit their votes with a valid receipt will stand a chance to win one of 68 Mega Prizes, totalling RM40,000 in Guardian vouchers.

The Mega Prizes are as follows:
- One (1) grand prize of RM12,000 Guardian vouchers
- Two (2) first prizes of RM5,500 Guardian vouchers
- Five (5) second prizes of Guardian vouchers worth RM1,000
- Sixty (60) consolation prizes of Guardian vouchers worth RM200.


The contest is open to those aged 18 and above. As proof of purchase, shoppers must keep the original Guardian receipt.

For more information and full terms and conditions of the MVB Hunt and the voting,
please visit http://mvb19.guardian.com.my.jo-annemason.com/#/term

So start voting and be in the running for fantastic prizes this September!

Tuesday, July 30, 2019

GUARDIAN MALAYSIA CROWNS 4 WOMEN AS 'THE FACE OF HEALTHY BEAUTY'

Guardian Malaysia held its Grand Finals on last Saturday at Central I-City, there are 16 grand finalists to become 'The Face of Healthy Beauty' and to be its brand ambassadors. These 16 grand finalists were picked from a nation-wide quest that saw over 1,000 entries for this contest including making it pass 400 shortlisted candidates and 100 semi-finalists from 4 different regions in Malaysia.
I attended one of the semi-finalists event at Shah Alam, click on the link to read about it.


Guardian Malaysia crowns Four winners of ‘The Face of Healthy Beauty’ they are.
1. Karyll Chee Kar Yee, 23
2. Nur Aimi Binti Abdul Ghani, 31
3. Nurul Ezzaty Binti Hasbullah, 23
4. Yasmin Binti Khalid, 23

  
For these four women, life will never be the same again.

Each winner will sign a one-year contract as Guardian Brand Ambassador that comes with RM10, 000 cash. RM10, 000 Guardian vouchers, and RM5, 000 each for them to give to a charity organization of their choice. They will be featured on the Cover of Guardian's Brand Catalogues and other collaterals and will receive products from participating sponsors.

Speaking at the Grand Finals, DY Cho, Marketing Director, South East Asia, Guardian Health and Beauty Sdn Bhd said;

"This search for the new Guardian Brand Ambassadors has been a very humbling experience for us because we found so many inspirational women who can so easily fit our search criteria as a Healthy Beauty. 

We have discovered so many qualified Malaysian women who have their own unique stories of personal struggles and life obstacles that they have overcome and many with their own astounding achievements to become strong role models in their own right.

So the 16 grand finalists you see today all qualify to be Guardian's Face of Healthy Beauty - someone who lives life for the fullest in a healthy way, and has a distinctive style and pleasant personality. She is someone with a positive attitude, gives priority to being healthy first; and looks after her physical beauty too."

Speaking at the Grand Finals, DY Cho, Marketing Director, South East Asia, Guardian Health and Beauty Sdn Bhd
Cho added; "As mentioned in our launch over two months ago, this search for The Face of Healthy Beauty is NOT a Beauty contest. They will be become the living examples of Guardian's brand philosophy that good health is the foundation of true beauty and will help us spread this message to our customers."

Touted as the first-of-its-kind in Malaysia, this search for 'The Face of Healthy Beauty' was open to all Malaysian females aged 18 years and above.

One hundred (100) shortlisted participants were selected to attend the semi-finals at Johor Bharu City Square, Gurney Plaza Penang, Central I-City Mall Shah Alam and 1 Borneo Hypermall Kota Kinabalu, Sabah. Four semi-finalists from each region were chosen to attend the Grand Finals in Shah Alam on 27 July 2019.

 In addition to the four winners, there will be eight category winners to be awarded by sponsors. These are:
Most Healthy (Blackmores),
Most Elegant (Bio-essensce),
Most Youthful (Garnier),
Most Expressive Eyes (L'oreal),
Most Passionate (Maybelline),
Most Confident (Nivea),
Most Cheerful (Safi) and
Most Charming (TRESemme)
Once again congratulations to the winners, I attended the event on the day. It's fun and exciting to see every finalist. Sharing with you I snap some photos and video posted on my youtube, click on the link to see.

Guardian customers could also vote, from 8 July - 24 July 2019 on the contest microsite, for their favorite finalist to win at the Grand Finals. Their votes contributed 50% of the total scores at the Grand Finals.

If that particular contestant wins in the Grand Finals, then she will do a draw to pick her lucky voter. A total 4 draws will be done. Each winner will pick 1 voter. The selected voter will e rewaded with RM500 worth of Guardian vouchers.

More details of the search, and the full terms and conditions for participation and details of the Grand Finalists are available at http://theface.guardian.com.my.jo-annemason.com


#guardianmy
#faceofguardianmy

Monday, July 1, 2019

ARE YOU ‘THE FACE OF HEALTHY BEAUTY’? 4 finalists selected in the third Semi-Finals held in Shah Alam

Guardian Malaysia which is on a nation-wide quest to find FOUR women, who best fit the bill as ‘The Face of Healthy Beauty’ held its third semi-final round in Shah Alam today for the Central region. It's exciting to find who were the FOUR women chosen, yes I was there from the start to the end of the event to find out. You can view my youtube link to see the announcement of selected The Four Finalists from the Central region were.


After a hard-fought semi-finals where each of the 25 shortlisted semi-finalists had to go through challenges that display their aptitude and personality to deservedly earn the title ‘The Face of Healthy Beauty’, four finalists emerged to progress to the Grand Finals to be held in Kuala Lumpur on 27 July 2019.


The FOUR finalists from the Central region were:

1. Alwizah Al Yafii Binti Ahmad Kamal
2. Karyll Chee Kar-Yee
3. Nur Aimi Binti Abdul Ghani
4. Nurul Ezzaty Binti Hasbullah


Lawyer and mother of two teenage boys, Alwizah Al Yafii Binti Ahmad Kamal, 45, from Kuala Lumpur, was very happy and very surprised to be picked as a finalist.


“I really thought I did not stand a chance against such an accomplished group of semi-finalists who were so beautiful, so young, so confident with so much energy, from different walks of life and who mostly held professional jobs. So this win was really unexpected for me and I still can’t believe it. I’m so happy,” she said.


Alwizah said she wasn’t a ‘pageant’ person but she was a firm believer on being healthy especially now when women say they don’t have time to keep healthy because of work commitments.

“I want to be an ambassador for health and beauty because this is my passion,” she added.

Alwizah who counts Tun Mahathir as her idol says like Tun she wants to keep on working until she is in her nineties so keeping healthy is very important. And being the oldest semi-finalist in the Central region she feels she is on her way to achieving that goal.


Alwizah who didn’t have time to prepare for the contest due to her busy work schedule and mundane duties as a mother also said that she applauded Guardian for conducting this search because it shows that the ordinary women such as young working mothers and working women can be healthy and beautiful as well.


“We are not superstars, movie stars or celebrities. We want to show that we are normal women with normal problems and yet we can strive to be healthy and beautiful at the same time.”

More personal details on these first four finalists can be found on the contest microsite at http://theface.guardian.com.my..jo-annemason.com


The last semi-finals will be held in Kota Kinabalu Sabah on 7 July.

At the launch of this nation-wide search in May this year, Soren Lauridsen, CEO, South East Asia, Guardian Health And Beauty Sdn Bhd said: “This search for The Face of Healthy Beauty is NOT a Beauty contest.


“In our books, the Healthy Beauty, is a person who lives life to the fullest in a healthy way, and has a distinctive style and pleasant personality. She is someone with a positive attitude, gives priority to being healthy first; and looks after her physical beauty too.”


Each winner will sign a one-year contract as Guardian Brand Ambassador that comes with RM10,000 cash, RM10,000 Guardian vouchers, and RM5,000 each for them to give to a charity organization of their choice. They will be featured on the Cover of Guardian’s Brand Catalogues and other collaterals and will receive products from participating sponsors


Soren explains that the Healthy Beauty concept is at the core of Guardian’s brand philosophy and that this concept was borne from a consumer insight that good health is the foundation of true beauty.

“We discovered that our customers believe that true beauty comes from a healthy physical and mental state of being,” Soren said.


By focusing on this consumer need since its very first store at The Weld 52 years ago, Guardian, has become the store to go to for health and beauty needs.


He said: “While these basic needs have remained, consumption trends have evolved driven by changing lifestyles and economic circumstances. Health and beauty are no longer as clearly defined as they used to be. They have been intertwined. Guardian too, has evolved. From being the health and beauty store, our mission now is to inspire our customers to live a healthy and beautiful life.”

“To achieve our mission, we have trained our team members to be beauty and health care advisors, while continuing to offer the latest and most innovative health and beauty products,” Soren added.

Touted as the first-of-its-kind in Malaysia, this search for ‘The Face of Healthy Beauty’ is open to all Malaysian females aged 18 years and above. Entries were submitted online at http://theface.guardian.com.my..jo-annemason.com


Participants needed to upload a 30 second video of themselves indicating ‘Why they want to be The Face of Healthy Beauty?’ or write in not more than 100 words why they want to be The Face of Healthy Beauty.


One hundred (100) shortlisted participants will be selected to attend each semi-final to be held at Johor Bahru City Square, Gurney Plaza Penang, Central i-City Mall Shah Alam and 1Borneo Hypermall Kota Kinabalu, Sabah. Four semi-finalists from each region will attend the Grand Finals in Shah Alam on 27 July 2019.


In addition to the four winners, there will be eight category winners to be awarded by sponsors.
These are: Most Healthy (Blackmores), Most Elegant (Bio-essence),
Most Youthful (Garnier), Most Expressive Eyes (L'Oréal),
Most Passionate (Maybelline), Most Confident (Nivea), Most Cheerful (Safi)
and Most Charming (TRESemmé)


Guardian customers can also vote, from 8 July – 24 July 2019 on the microsite, for their favourite finalist to win at the Grand Finals. The votes received for each finalist will contribute towards 50% of the total scores at the Grand Finals. Customers can earn more votes with purchases at Guardian. For one vote, no purchase is required; for 5 Votes, they need to purchase any item from Guardian and for 10 Votes, they need to purchase any participating sponsor brands in a single receipt.


If that particular contestant wins in the Grand Finals, then she will do a draw to pick her lucky voter. A total 4 draws will be done. Each Winner will pick 1 voter. The selected voter will be rewarded with RM500 worth of Guardian vouchers.


Furthermore, there is also a Scan & Win contest for customers from 10 June to 7 July 2019. QR codes will be placed in Guardian stores for customers to scan. After scanning the QR code, they just need to answer four questions related to healthy beauty. After answering, they will receive an instant voucher for their next purchase.


More details of the search, and the full terms and conditions for participation are available at http://theface.guardian.com.my..jo-annemason.com

#guardianmalaysia
#FACEofguardianMY

About Guardian Malaysia
Guardian Malaysia started as a 200-sqft pharmaceutical retail outlet catering to the expatriate community 50 years ago. Today, it is the leading pharmacy, health and beauty retail chain in the country, with more than 430 stores nationwide, providing an unrivalled variety of pharmaceutical, health and beauty products. The chain of stores serves more than 30 million customers across the country.

Tuesday, May 21, 2019

Search For The Face of Healthy Beauty @Guardian Malaysia


Guardian Malaysia has launched a nation-wide quest to find FOUR women, who best fit the bill as ‘The Face of Healthy Beauty’ to be its brand ambassadors. Good news to ladies, this is your chance to take part, read on to find out how to participate.


Soren Lauridsen, CEO, South East Asia, Guardian Health And Beauty Sdn Bhd said: “This search for The Face of Healthy Beauty is NOT a Beauty contest.


“In our books, the Healthy Beauty, is a person who lives life to the fullest in a healthy way, and has a distinctive style and pleasant personality. She is someone with a positive attitude, gives priority to being healthy first; and looks after her physical beauty too.”


Each winner will sign a one-year contract as Guardian Brand Ambassador that comes with RM10,000 cash, RM10,000 Guardian vouchers, and RM5,000 each for them to give to a charity organization of their choice. They will be featured on the Cover of Guardian’s Brand Catalogues and other collaterals and will receive products from participating sponsors Soren explains that the Healthy Beauty concept is at the core of Guardian’s brand philosophy and that this concept was borne from a consumer insight that good health is the foundation of true beauty.


“We discovered that our customers believe that true beauty comes from a healthy physical and mental state of being,” Soren said.


By focusing on this consumer need since its very first store at The Weld 52 years ago, Guardian, has become the store to go to for health and beauty needs.


He said: “While these basic needs have remained, consumption trends have evolved driven by changing lifestyles and economic circumstances. Health and beauty are no longer as clearly defined as they used to be. They have been intertwined. Guardian too, has evolved. From being the health and beauty store, our mission now is to inspire our customers to live a healthy and beautiful life.”

“To achieve our mission, we have trained our team members to be beauty and health care advisors, while continuing to offer the latest and most innovative health and beauty products,” Soren added.

Touted as the first-of-its-kind in Malaysia, this search for ‘The Face of Healthy Beauty’ is
open to all Malaysian females aged 18 years and above. Entries are to be submitted online at http://theface.guardian.com.my..jo-annemason.com


Participants need to upload a 30 second video of themselves indicating ‘Why they want to be The Face of Healthy Beauty?’ one full length photo and one passport photo of themselves. Submissions can be made from 20 May until 12 June 2019.


One hundred (100) shortlisted participants will be selected to attend the semi-finals at Johor Bahru City Square, Gurney Plaza Penang, Central i-City Mall Shah Alam and 1Borneo Hypermall Kota Kinabalu, Sabah. Four semi-finalists from each region will attend the Grand Finals in Shah Alam on 27 July 2019.


In addition to the four winners, there will be eight category winners to be awarded by sponsors.
These are:
Most Healthy (Blackmores), 
Most Elegant (Bio-essence), 
Most Youthful (Garnier), 
Most Expressive Eyes (L'Oréal), 
Most Passionate (Maybelline), 
Most Confident (Nivea), 
Most Cheerful (Safi) and Most Charming (TRESemmé) 


Guardian customers can also vote, from 8 July – 24 July 2019 on the microsite, for their favourite finalist to win at the Grand Finals. The votes received for each finalist will contribute towards 50% of the total scores at the Grand Finals. Customers can earn more votes with purchases at Guardian.
For one vote, no purchase is required; for 5 Votes, they need to purchase any item from Guardian and for 10 Votes, they need to purchase any participating sponsor brands in a single receipt.


If that particular contestant wins in the Grand Finals, then she will do a draw to pick her lucky voter. A total 4 draws will be done. Each Winner will pick 1 voter.
The selected voter will be rewarded with RM500 worth of Guardian vouchers.


Furthermore, there is also a Scan & Win contest for customers from 10 June to 7 July 2019. QR codes will be placed in Guardian stores for customers to scan.
After scanning the QR code, they just need to answer four questions related to healthy beauty.
After answering, they will receive an instant voucher for their next purchase.


More details of the search, and the full terms and conditions for participation are available at http://theface.guardian.com.my..jo-annemason.com
#guardianmalaysia
#FACEofguardianMY

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